Branding
Auto Review Magazine
The redesign process of Auto Review magazine was a comprehensive and collaborative effort that involved multiple teams and stakeholders. The goal of the redesign was to create a more modern and visually appealing layout that would better engage readers and increase the magazine’s circulation.
The first step in the redesign process was to gather feedback from readers, staff, and industry experts. This feedback was used to identify areas that needed improvement and to develop a list of design goals for the new layout.
Once the design goals were established, myself and a team of designers and editors began working on the layout. We experimented with different layouts, typography, and imagery to create a design that was both visually appealing and easy to navigate. We’ve also worked closely with the magazine’s editorial staff to ensure that the layout would work well with the magazine’s content.
After several rounds of revisions and testing, the new layout was finalized and ready for production. The team then worked with the magazine’s printers to ensure that the design would translate well to print and that the colors would be accurate.
The redesign process was not without its challenges, but the end result was a magazine that was more visually appealing and engaging for readers. The magazine’s circulation increased after the redesign, and it received positive feedback from readers. The redesign process demonstrated the importance of gathering feedback, collaboration, and testing throughout the design process in order to achieve a successful redesign.